Beyond Brainstorming: Special Limited Time Offer in Celebration of Creativity and Innovation Day

April 15, 2008

Special Limited Time Offer in Celebration of Creativity and Innovation Day

Today is Leonardo da Vinci’s birthday! Da Vinci was born April 15^th 1452; yes, it has been 556 since one of the most creative individuals in history was born. Happy Birthday Leonardo!!

It’s not a coincidence that today also marks the one week count down to World Creativity and Innovation Day (CID), April 21^st. CID was first celebrated in 2001 after a decade of collaboration between four Canadian faculty members at the Creative Problem Solving Institute (CPSI) in Buffalo, NY. Their passion for promoting creative thinking has turned into a multinational event that embraces the human creativity and innovative solutions to global challenges.

The goal of CID is to encourage people in schools, communities, businesses, families, organizations, and countries to:

1. Generate new ideas

2. Use imagination

3. Make new decisions

This spirit of this day aligns so well with our mission (bringing people and ideas together) we couldn’t resist doing our part. We brainstormed some ideas of how to give people the tools to generate more ideas, use their imagination, and make new decisions.

I had just finished reading Rohit Bhargava’s new marketing book called Personality Not Included. Rohit tells companies to stop being faceless and leverage techniques and tools to instill personality into every interaction they have with their customers. It’s a great book and, as I do with every book I love, I collect the best ideas to add to my idea library. Well that inspired an idea for the perfect gift to share with our customers! It goes something like this:

SPECIAL PROMOTIONAL OFFER
The first 100 ThinkCube orders placed between April 15^th and 21^st, 2008 will receive a free copy of Personality Not Included and 6 bonus ThinkCube cards with ideas from the book.

ThinkCube Personality Included Special CID Offer

Please note, orders placed during promotional period may require extended handling time. Any order placed with expedited shipping will receive ThinkCube as specified, and then the promotional materials in a separate shipment.

As the CID tagline goes, “Admit it. You’re Creative.” Help us celebrate CID; generate ideas, use your imagination, and make new decisions!

Posted at 10:14 PM in Books, Creativity, Ideas | Permalink

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Comments

Hi Kes,

I found your blog today, World Creativity and Innovation Day, and have been inspired by what I've read and found here. I'm definitely bookmarking you! A coincidence? I think not.

Read your review of PNI and have it on my To Be Read Next list -- thanks for the recommendation.

Here's a rec for you -- "Jack's Notebook" by Gregg Fraley. It teaches creative problem solving in an innovative way. The book is in the form of a fable, yet has powerful teachings throughout. It is a real page-turner, which is very unusual in a business book IMO. The creative problem solving process it teaches can be used both on business or personal challenges.

I think you'll find it as interesting as I did.

Cheers,
Linda

Posted by: Linda | April 21, 2008 at 11:51 AM

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